The Chief Executive of Cocobod, Joseph Boahen Aidoo, has travelled to the United States to attend the official draw for the upcoming Fifa World Cup. His trip comes as Ghana marks its annual Farmers Day celebrations, an event dedicated to honouring the contributions of farmers to the national economy.
Mr Aidoo’s presence at the World Cup draw has generated notable public interest, with many Ghanaians expressing curiosity about the connection between Cocobod and global football activities. Officials close to the agency have explained that the visit is part of a broader promotional and partnership strategy intended to showcase Ghana on international platforms and explore opportunities for agricultural investment.
Cocobod has faced intense scrutiny in recent years regarding cocoa pricing, sustainability concerns, and the economic welfare of farmers. Critics argue that symbolic international engagements should not overshadow the pressing financial challenges within the agricultural sector. Supporters of the agency contend that strengthening global visibility remains essential for attracting foreign partnerships that could directly benefit cocoa producers.
Farmers Day events continued nationwide with awards, exhibitions and speeches highlighting the resilience of Ghana’s farming communities. Many citizens have urged that more resources be directed into improving technology, crop yields and rural infrastructure, noting that the sector remains a backbone of national revenue.

